After a nice conversation with Alison I started to define the essentials for her website.
The goal was to design a beautiful and feminine website for Enlightened Soul Journey with a focus on optimal user experience for her customers. They will be able to find information about ESJ (what she does and for who, what her purpose is, who she is etc.).
The design had to be completely in line with her brand identity: the geometry and pastel colours of her logo.